⚡
World Map
Four worlds. Ten+ years of missions. Click a world to explore.
01
The Delivery Universe
Where strategy meets storytelling
Brand, Account and Project Management. I have sat between clients and creatives, owned timelines, managed budgets and made sure the work actually ships.
Zalando · EPS Campaigns2023–2025
Creative Project Manager · Project based
🎯 Digital Photo & Video Campaign Management
Objective: Plan, coordinate and deliver end-to-end digital photo and video campaigns for Zalando's content division, ensuring seamless execution across internal creative, tech and marketing teams.
Mission: Managed multiple concurrent campaigns from brief to delivery for various brands, overseeing timelines, budgets and resources while maintaining alignment across creative, product and marketing stakeholders. Translated business objectives into clear creative briefs, proactively identifying and resolving blockers to keep projects on track and on budget.
⚡ +20 XP Project Management · +15 XP Account & Brand Management · +10 XP Blocker Breaker
Clariness · Pfizer, Regeneron, Takeda2023–2025
Project Manager · Project based
🎯 Global Healthcare Campaign Management
Objective: Lead and deliver compliant, patient-facing creative campaigns across multiple clinical studies, managing cross-functional teams across both digital and print deliverables to ensure quality, budget and timeline targets were met.
Mission: Acted as primary point of contact for clients and stakeholders across Pfizer, Regeneron and Takeda accounts, overseeing project tracking, reporting and financial forecasting across global campaigns.
⚡ +20 XP Project Management · +10 XP Blocker Breaker · +10 XP Stakeholder Whisperer
72andSunny · Zurich2022–2023
Brand Manager · Project based
🎯 Global TVC Adaptation & Delivery
Objective: Act as primary point of contact on the Zurich account, ensuring the adaptation and global delivery of a freshly shot TVC respected the original script, audio and creative vision across all markets.
Mission: Sat between the client, the creative team and production to make sure every version of the campaign landed correctly across markets. Managed budgets, tracked deliverables and kept the Brand Director in the loop, making sure nothing fell through the cracks from shoot to final delivery.
⚡ +20 XP Account & Brand Management · +10 XP Cashflow Juggler · +10 XP Blocker Breaker
Innocean · KIA2020–2021
Digital Account Manager · Full time
🎯 European Digital Campaign Management
Objective: Manage all KIA account activities from initial brief to project completion, overseeing digital campaigns across display, video and social while actively maintaining the client relationship.
Mission: Planned and managed client budgets, prepared and maintained all project documentation including briefs, status reports and risk assessments. Presented digital solutions tailored to KIA's needs and ensured the team delivered to the highest standard across European markets.
⚡ +20 XP Account & Brand Management · +15 XP Project Management · +10 XP Stakeholder Whisperer
Publicis Emil · Mercedes-Benz2019–2020
Marketing Specialist · Full time
🎯 Global Campaign Strategy & Development
Objective: Support the development of campaign-specific requirements for Mercedes-Benz, working closely with the global strategy team to ensure strategic insight and creative input across overseas markets.
Mission: Conducted continuous research on relevant Mercedes-Benz topics and collaborated closely with the global strategy team to ensure all campaign requirements were met. Contributed strategic and creative input to support the development of integrated campaigns across multiple markets.
⚡ +15 XP Account & Brand Management · +15 XP Project Management · +10 XP Stakeholder Whisperer
Syncrasy2016–2017
Marketing Manager · Project based
🎯 Brand Building & Marketing Strategy
Objective: Lead the marketing direction for an IT company focused on open source data engineering, covering brand identity, digital presence and event organisation.
Mission: Defined and implemented the overall brand strategy including logo, website and tone of voice. Created promotional materials and organised events to raise brand awareness, managing the planning, preparation and distribution of all publicity materials.
⚡ +15 XP Account & Brand Management · +10 XP Project Management · +10 XP Cashflow Juggler
02
Film & Production Studio
Quiet on seeeet!
TVC and short film production. On-set, on-budget, on-brief. I produce from concept to delivery — managing crews, locations, timelines and the inevitable last-minute curveball.
Die Schleife · The Bow2026
Producer · Independent Director · Project based
🎯 Historical Drama · Pilot Episode · Currently in Post Production
Objective: Produce the pilot episode of a historical drama series based on the autobiography of Erika Riemann, managing all production logistics from pre-production through to post.
Mission: Brought to screen the story of a fourteen-year-old girl whose single act of innocent defiance in 1945 triggered eight years of imprisonment under the Soviet political system. Responsible for pre-production coordination, budget management, location scouting and day-to-day production operations, supporting the director's vision while keeping the project on track and on schedule.
⚡ +20 XP Production · +15 XP Project Management · +10 XP Blocker Breaker
House of Marketers · Azar2025
Producer · Project based
🎯 TVC & Short-form Production · Istanbul
Objective: Oversee the full production cycle of a large-scale TVC and multiple short-form and alternative cuts for Turkish-Korean brand Azar, from concept to final delivery.
Mission: Led on-the-ground shoots in Istanbul while coordinating a multidisciplinary creative team across strategy, direction, production and post-production. Balanced creative vision with strong project management practices, managing timelines, budgets, resources and stakeholder alignment. Shaped the creative approach by translating cultural insights into authentic, engaging campaign assets for a Gen Z digital-first audience.
⏳ Campaign awaiting global launch — visuals coming soon.
⚡ +20 XP Production · +15 XP Project Management · +10 XP Stakeholder Whisperer
Outcast · Independent Director2025
Producer · Project based
🎯 Short Film Production · Currently in Post Production
Objective: Produce a 15-minute short film exploring themes of identity, friendship and appearance, supporting an independent director through the full production process.
Mission: Managed all pre-production coordination including location scouting, budget management and scheduling. Acted as point of contact for day-to-day operations on set, ensuring the director's creative vision was protected while keeping the production on time and within budget.
⚡ +20 XP Production · +10 XP Project Management · +10 XP Blocker Breaker
Careful · Carousel GmbH2023
Producer · Project based
🎯 Short Film Production · Berlin
Objective: Produce a feminist short film exploring themes of sexual assault, revenge and justice, supporting the director through the full production process.
Mission: Managed all pre-production coordination, budget planning and day-to-day operations on set. Acted as central point of contact between the director, crew and vendors, ensuring the project was delivered on time and within budget while protecting the integrity of the creative vision.
⚡ +20 XP Production · +10 XP Project Management · +10 XP Cashflow Juggler
03
Live & Social Playground
When timing is everything
Live events, social media and real-time content delivery. Always on, always moving, always delivered.
Zalando · Live Shows2023–2025
Creative Project Manager · Project based
🎯 Live Content Production & Delivery
Objective: Manage multiple live-streaming projects from concept to go-live, aligning creative, tech, product and marketing stakeholders to ensure high-quality execution that supported Zalando's Content Solutions strategy.
Mission: Managed multiple live-streaming projects from concept to go-live, overseeing timelines, budgets and resources across fast-paced live production environments. Translated business objectives into creative solutions, proactively resolved challenges and ensured seamless collaboration across internal teams and external partners.
⚡ +20 XP Event Management · +15 XP Project Management · +10 XP Blocker Breaker
Innocean Europe · Hyundai2024
Senior Project Manager Brand Experience · Project based
🎯 Live Event Production · Barcelona
Objective: Plan and deliver a large-scale dealer convention for Hyundai in Barcelona, coordinating all logistics, creative and brand experience elements across Berlin and Frankfurt teams.
Mission: Managed end-to-end event production from concept to on-site delivery, overseeing timelines, budgets and cross-functional teams across two cities. Ensured the event reflected Hyundai's brand standards while delivering a seamless experience for dealers and stakeholders across European markets.
⚡ +20 XP Event Management · +15 XP Project Management · +10 XP Stakeholder Whisperer
MullenLowe Profero · Unilever2018
Social Media Specialist · Full time
🎯 Social Media Campaign Management
Objective: Design and implement a social media campaign strategy for Unilever, managing all content creation, community management and performance tracking across Facebook and Instagram.
Mission: Generated, edited and published engaging daily content while collaborating closely with client service, art and copy teams to ensure brand consistency. Monitored campaign performance, responded to community queries and continuously optimised content based on data and audience insights.
⚡ +20 XP Account & Brand Management · +10 XP Project Management · +10 XP Stakeholder Whisperer
Social Media & Marketing Specialist · Various Clients2016–2019
Project based
🎯 Digital Marketing & Social Media Strategy
Objective: Develop and implement content, SEO and social media strategies for multiple clients simultaneously, managing digital marketing campaigns from planning through to execution and analysis.
Mission: Oversaw digital marketing strategy across multiple accounts, managing social media channels, paid media campaigns and content calendars. Tracked conversion rates, analysed performance data and continuously optimised campaigns to achieve and maintain KPIs across display, retargeting and social paid channels.
⚡ +15 XP Account & Brand Management · +10 XP Project Management · +10 XP Cashflow Juggler
Promocrat · Various Clients2015–2016
Junior Creative · Full time
🎯 Social Media & Creative Strategy · Bucharest
Objective: Support the development and execution of social media strategies and creative content for multiple clients at Promocrat, one of Bucharest's leading independent agencies.
Mission: Developed social media strategies, wrote copy, created editorial calendars and managed content across multiple client accounts. Collaborated with designers and PR teams on integrated campaigns, continuously analysing performance data to optimise content and grow audience engagement. The agency that first trusted me with real clients and real briefs — where the character's core skills were first unlocked.
⚡ +15 XP Account & Brand Management · +10 XP Project Management · +10 XP Stakeholder Whisperer
04
Side Quests & Experiments
This is the lore.
The missions that shaped the character before the main quests began. Origin story. Pure lore. No skipping.
indieBerlin2018
Content Writer · Project based
🎯 Music & Culture Journalism · Berlin
Objective: Support an independent Berlin online magazine with music and events coverage, pitching and executing reported features, interviews and evergreen content.
Mission: Attended concerts, events and fashion meetups across Berlin, translating experiences into engaging editorial content. Collaborated with designers, photographers and writers — learning how creative teams communicate and deliver under editorial deadlines.
⚡ +10 XP Account & Brand Management · Lore unlocked: the art of telling a story.
Carevasăzică2014–2015
PR Officer · Volunteer
🎯 Student Magazine · Bucharest
Objective: Help bring a brand new student-run magazine to life from scratch, managing the features section and building a small creative team.
Mission: Organised editorial meetings, supervised freelance writers, pitched and researched feature articles and ensured all content met ethical and legal standards. Contacted local companies for financial support and organised creative writing workshops with established authors.
⚡ +10 XP Account & Brand Management · Lore unlocked: building something from nothing.
WASP · Working Art Space & Production2014
PR & Event Intern · Internship
🎯 Contemporary Arts & Events · Bucharest
Objective: Support the programme and event management of an alternative contemporary art space in Bucharest, assisting across PR, marketing and on-site event coordination.
Mission: Assisted in developing event content, coordinating sponsors, drafting promotional materials and managing press releases. Worked on-site during events handling registration, logistics and coordination — first real taste of live event production.
⚡ +10 XP Event Management · Lore unlocked: the thrill of live.
Mercury3602015
Intern · Internship
🎯 Social Media & Digital Marketing · Bucharest
Objective: Support the social media management team across large campaigns, events and community management for clients.
Mission: Created content that promoted audience interaction and brand presence. Assisted with large-scale social media campaigns and worked as part of a team to develop community management strategies — first steps into the digital marketing world.
⚡ +10 XP Account & Brand Management · Lore unlocked: the digital world opens up.
Voluntari pentru Idei si Proiecte2013–2015
PR & Fundraising Officer · Volunteer
🎯 Youth NGO · National Tour · Bucharest
Objective: Promote a national competition rewarding Romania's best student talent, finding financial partners and creating content across social channels and offline events.
Mission: Organised a national tour to promote the competition offline, secured financial partnerships to fund student awards and ran creative writing workshops with well-known Romanian authors. First experience managing relationships, budgets and events simultaneously.
⚡ +10 XP Event Management · +10 XP Account & Brand Management · Lore unlocked: where it all began.